Strategic Alliances (Oracle, Salesforce & NetSuite)1
As
Senior Lead – Strategic Alliances (Oracle, Salesforce & NetSuite)
, you will own the development, execution, and measurement of joint go-to-market alliance strategies across these critical ecosystems. You will be accountable for accelerating
partner-influenced pipeline and revenue
, enabling internal teams with partner-aligned plays, and elevating Jade Global’s market presence alongside key technology partners. This is a senior strategic role with leadership visibility, cross-functional collaboration, and budgetary responsibility.
Key Responsibilities
1. Strategic Alliance Planning & GTM Execution
Develop and own comprehensive alliance strategy, frameworks, and annual joint business plans with Oracle, Salesforce, and NetSuite aligned with Jade’s core solutions (Cloud, AI, ERP, integration & transformation).
Lead co-developed go-to-market (GTM) plans that resonate with shared target markets, customer segments, and business outcomes.
Define and track measurable alliance KPIs tied to pipeline, revenue influence, executive engagement, and market visibility.
Outcomes/KPIs:
Joint business plans and scorecards implemented each quarter
Partner-influenced pipeline targets achieved
Defined revenue contribution attributed to alliance activities
2. Partner Relationship & Ecosystem Leadership
Build and strengthen executive-level relationships with alliance leaders and field teams at Oracle, Salesforce, and NetSuite.
Represent Jade in partner councils, strategic planning sessions, and joint leadership reviews.
Ensure strong alignment on joint priorities, funding opportunities, and marketplace positioning.
Outcomes/KPIs:
High partner alignment index
Formalized partnership engagement models
Executive touchpoints and strategic collaboration forums established
3. Joint Demand Generation & Campaigns
Lead planning and execution of co-branded campaigns, digital activations, webinars, industry events, and field marketing initiatives to drive demand and shorten sales cycles.
Coordinate partner-coordinated content creation, thought leadership pieces, customer success story development, and shared promotions.
Outcomes/KPIs:
Leads and pipeline generated via joint campaigns
Metrics on campaign engagement and conversion
Share of voice improvement in target markets
4. Enablement & Internal Alignment
Equip internal teams (sales, marketing, presales, delivery) with partner-specific playbooks, sell-with strategies, competitive differentiators, and solution messaging.
Facilitate partner training, certification awareness, and ecosystem education programs.
Outcomes/KPIs:
Sales adoption of partner plays
Reduced sales cycle times for joint opportunities
Increased partner competency within internal GTM teams
5. Measurement, Reporting & Governance
Define meaningful KPIs, dashboards, and performance governance processes for strategic alliances.
Provide regular alliance business reviews to leadership with metrics tied to outcomes and strategic impact.
Outcomes/KPIs:
Clear alliance performance dashboards
Quarterly partnership ROI reporting
Measurable improvements in partner ecosystem contribution
What Success Looks Like in 12 Months
A robust alliance operating model deployed across Oracle, Salesforce, and NetSuite ecosystems.
Consistent, measurable partner-influenced pipeline and revenue outcomes.
Increased executive visibility and strong alignment with partner leadership.
Scalable joint campaigns and GTM frameworks producing repeatable results.
Required Qualifications
10+ years’ experience
in strategic alliances, partner management, ecosystem leadership, or business development in technology sectors.
Proven experience with
Oracle, Salesforce and NetSuite ecosystems
, driving measurable co-sell and joint GTM outcomes.
Strong cross-functional leadership and stakeholder management skills.
Ability to define and measure strategic KPIs, build dashboards, analyze performance, and present insights to leadership.
Excellent communicator with executive presence.
Preferred Qualifications
Prior experience with enterprise
Cloud and digital transformation
, ERP, or SaaS partner ecosystems.
Experience in joint campaign planning, demand generation with partner co-funding models, and partner marketing incentive structures.
Familiarity with partner incentive and investment frameworks, partner portals and shared collaboration tools.
