Job Details
Job Title:
Sr. SEO Strategist
Location:
Ahmedabad
Job Type:
Full-time
Working Hours:
11:00 AM IST to 8:00 PM IST
About the Role
We are looking for a strategic, performance-driven, and leadership-oriented Sr. SEO Strategist to drive organic growth initiatives across client and internal projects.
This role requires deep expertise in technical SEO, on-page optimization, content strategy, analytics, and AI-driven search practices. In addition to execution, you will lead a team of SEO professionals, ensuring high-quality delivery, performance consistency, and alignment with business objectives.
The ideal candidate is analytical, proactive, and capable of managing multiple projects while mentoring team members and driving measurable SEO outcomes.
Key Responsibilities
1. SEO Strategy & Execution
Develop and execute SEO strategies for multiple client accounts
Conduct audits (technical, on-page, content, off-page) and define action plans
Perform keyword research, intent mapping, and competitor analysis
Lead SEO planning for website launches, redesigns, and migrations
2. Technical SEO & Optimization
Identify and resolve crawlability, indexing, schema, and site structure issues
Optimize Core Web Vitals, page speed, and mobile performance
Collaborate with developers to implement SEO best practices
Monitor technical SEO health using industry-standard tools
3. Content & On-Page Strategy
Create keyword-focused content strategies and briefs
Optimize meta tags, headings, internal linking, and page structure
Work closely with content teams to ensure SEO alignment
Conduct content gap analysis and recommend improvements
4. Analytics, Reporting & Performance Tracking
Track organic traffic, rankings, conversions, and engagement metrics
Prepare structured performance reports and insights
Use tools like GA4, Search Console, SEMrush, Ahrefs, and Looker Studio
Translate data into actionable growth strategies
5. AI-Driven SEO & AEO (Answer Engine Optimization)
Drive AI-powered SEO initiatives including optimization for AI search platforms
Develop AEO strategies including schema, entity optimization, and structured content
Use AI tools for keyword clustering, content optimization, and reporting
Stay updated with algorithm updates and AI search trends
6. Team Leadership & Collaboration
Lead, mentor, and guide SEO team members
Review team deliverables to ensure quality and consistency
Collaborate with design, development, and marketing teams
Participate in client discussions and strategic planning
7. Process Improvement & Documentation
Develop SEO SOPs, checklists, and documentation frameworks
Identify process improvements and automation opportunities
Promote best practices and knowledge sharing within the team
Desired Skills & Experience
4+ years of experience in SEO strategy and execution roles
Strong expertise in technical SEO, on-page optimization, and content strategy
Hands-on experience with GA4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and Looker Studio
Strong understanding of Core Web Vitals, schema markup, and indexing practices
Experience working with WordPress, Shopify, or other CMS platforms
Proven ability to manage multiple projects and deliver results
Strong analytical and problem-solving skills
Experience in team handling, mentoring, or leading SEO initiatives
Comfortable using AI tools and automation platforms for SEO
Nice to Have
Experience with international SEO (US or global markets)
Exposure to website migrations and large-scale SEO projects
Understanding of CRO, UX, and content marketing strategies
Experience mentoring junior team members
SEO certifications or advanced digital marketing credentials
