<div class="content-intro"><p><span data-contrast="auto">Established in 2004, </span><strong><span data-contrast="none">OLIVER</span></strong><span data-contrast="auto"> is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.</span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">As a part of </span><strong><span data-contrast="none">The Brandtech Group</span></strong><span data-contrast="auto">, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our </span><strong><span data-contrast="none">AI solutions</span></strong><span data-contrast="auto"> enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.</span> </p></div><p><strong><span data-contrast="auto">Role:</span></strong><span data-ccp-props="{"134233279":true}"> <span class="TextRun MacChromeBold SCXW199624290 BCX0" lang="EN" data-contrast="none"><span class="NormalTextRun SCXW199624290 BCX0">Senior Marketing Specialist </span></span></span></p>
<p><strong><span data-contrast="auto">Location: </span></strong><span data-ccp-props="{"134233279":true,"335559739":240}">Gurgaon, India</span></p>
<p><span data-ccp-props="{"335559739":240}"> </span></p>
<p><strong><span data-contrast="auto">About the role:</span></strong><span data-ccp-props="{"335559739":240}"> </span></p>
<p><span data-contrast="auto"><span class="TextRun SCXW30721031 BCX0" lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW30721031 BCX0">We’re</span><span class="NormalTextRun SCXW30721031 BCX0"> hiring a <span data-ccp-props="{"134233279":true}"><span class="TextRun MacChromeBold SCXW199624290 BCX0" lang="EN" data-contrast="none"><span class="NormalTextRun SCXW199624290 BCX0">Senior Marketing Specialist</span></span></span> to drive digital marketing and social marketing campaigns. Your mission: to work closely with an internal team to build product social campaigns and community building. </span></span><span class="EOP Selected SCXW30721031 BCX0" data-ccp-props="{"335557856":16777215,"335559738":300,"335559739":300,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></span></p>
<p> </p>
<p><strong><span data-contrast="auto">What you will be doing:</span></strong><span data-ccp-props="{"335559739":240}"> </span></p>
<ul>
<li><span data-contrast="none">Creative ideation and creative direction: Lead development of social‑first campaign concepts and assets with the creative agency, focusing on short‑form video, memes, hooks and shareable formats.</span><span data-ccp-props="{"134233118":false,"335557856":16777215,"335559685":720,"335559738":360,"335559739":0,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
<li><span data-contrast="none">Community architecture: Build, nurture and scale a community of influencers and creators across content pillars.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335557856":16777215,"335559685":720,"335559738":0,"335559739":0,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
<li><span data-contrast="none">Campaign execution & amplification: Coordinate paid + organic amplification to maximize virality and conversion into product actions (activations, first transactions).</span><span data-ccp-props="{"134233117":false,"134233118":false,"335557856":16777215,"335559685":720,"335559738":0,"335559739":0,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
<li><span data-contrast="none">Measurement & optimization: Define KPIs (share rate, virality coefficient, engagement, brand mentions, social‑driven activations) and run rapid experiments to iterate creative and targeting.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335557856":16777215,"335559685":720,"335559738":0,"335559739":0,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
<li><span data-contrast="none">Cross‑functional collaboration: Work closely with Growth, Product, Brand, and Analytics to ensure compliant, measurable and product‑integrated social activations.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335557856":16777215,"335559685":720,"335559738":0,"335559739":0,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
<li><span data-contrast="none">Product Messaging: Translate complex product features into simple, value-driven narratives for social and broader marketing channels.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335557856":16777215,"335559685":720,"335559738":0,"335559739":0,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
<li><span data-contrast="none">Operational Versatility: Support broader PMM workstreams as needed, including GTM coordination, and cross-functional project management beyond social channels.</span><span data-ccp-props="{"134233117":false,"335557856":16777215,"335559685":720,"335559738":0,"335559739":360,"335559991":360,"335572071":0,"335572072":0,"335572073":14935011,"335572075":0,"335572076":0,"335572077":14935011,"335572079":0,"335572080":0,"335572081":14935011,"335572083":0,"335572084":0,"335572085":14935011,"335572087":0,"335572088":0,"335572089":14935011,"469789798":"none","469789802":"none","469789806":"none","469789810":"none","469789814":"none"}"> </span></li>
</ul>
<p><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":240,"335559740":259}"> </span></p>
<p><strong><span data-contrast="auto">What you need to be great in this role:</span></strong><span data-ccp-props="{"134233117":true,"134233118":true}"> </span></p>
<ul>
<li><span data-contrast="auto">4–6 years of experience in Product Marketing, Brand Management, or Creative Strategy, preferably within fintech, consumer tech, or a high-growth digital brand.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="auto">Proven Product Literacy: Demonstrated ability to take a complex product feature (e.g., UPI, digital payments, or security) and translate it into a simple, compelling value proposition for a mass audience.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="auto">Creative Execution: Experience developing social-first or digital-first campaigns—from writing a "tight" creative brief to overseeing production of short-form video or static assets.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="auto">Operational Agility: A "no task too small" mindset; comfortable pivoting between high-level creative ideation and functional PMM tasks like GTM tracking, market research, or deck building.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="auto">Data Literacy: Ability to look beyond "likes" and "shares" to understand how creative campaigns impact product metrics like activations, retention, or transaction volume.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="auto">Stakeholder Management: Confident in presenting ideas to cross-functional partners (Product, Growth, Legal) and managing external creative partners or creators.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="auto">Cultural Pulse: A deep understanding of Indian internet culture, trends, and platform best practices (YouTube, Instagram, etc.) without losing sight of the core brand narrative.</span><span data-ccp-props="{"335559685":720,"335559991":360}"> </span></li>
<li><span data-contrast="none">Passion for and inquisitive about AI and new technologies</span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":259}"> </span></li>
<li><span data-contrast="none">Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical</span><span data-ccp-props="{"201341983":0,"335559739":160,"335559740":259}"> </span></li>
</ul>
<p><span data-contrast="auto">Req ID:</span><span data-ccp-props="{}"> 17039</span></p>
<p class="p1"><span style="color: rgb(236, 240, 241);">#LI-SP1 #LI-Remote</span></p><div class="content-conclusion"><p><span data-contrast="auto">Our values shape everything we do:</span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be</span><strong><span data-contrast="auto"> Ambitious</span></strong><span data-contrast="auto"> to succeed </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">Imaginative</span></strong><span data-contrast="auto"> to push the boundaries of what’s possible </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">Inspirational</span></strong><span data-contrast="auto"> to do groundbreaking work </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">always learning and listening</span></strong><span data-contrast="auto"> to understand </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">Results-focused </span></strong><strong> </strong><span data-contrast="auto">to exceed expectations </span><span data-ccp-props="{}"> </span></p>
<p><span data-contrast="auto">Be </span><strong><span data-contrast="auto">actively pro-inclusive and anti-racist</span></strong><span data-contrast="auto"> across our community, clients and creations </span> <br></p>
<p><em><span data-contrast="auto">OLIVER,</span></em><em> </em><em><span data-contrast="auto">a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. </span></em> <span data-ccp-props="{}"> </span></p>
<p><em><span data-contrast="auto"> OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.</span></em></p></div>
