Role Overview
We are looking for a driven and detail-oriented
Lead Generation Specialist to join our UK outreach team.
In this role, person will be responsible for
generating qualified F&A leads
for UK region using multiple outreach channels for industries including Accounting firms, Dental, Healthcare, Real Estate and more.
Key Responsibilities
Execute multi-channel outreach campaigns across email, LinkedIn, SMS, and website/lead form channels targeting UK-based companies in various industries to generate F&A leads.
Research and build targeted prospect lists — identifying decision-makers such as Owners, CEOs, COOs, CFOs, and Finance Directors.
Targeting companies who are actively hiring F&A staff, across multiple outreach channels.
Personalize outreach content at the account level using messaging frameworks and drip sequences.
Track and manage lead activity, follow-ups, and responses within the CRM.
Collaborate on refining messaging, subject lines, and CTAs based on response data.
Stay current on UK F&A industry trends to sharpen outreach relevance.
What We're Looking For
3+ years of experience in B2B lead generation
& outreach targeting UK audience, preferably for F&A Leads.
Excellent written and verbal communication skills in English
— ability to write crisp, professional outreach copy.
Strong research skills — ability to identify the right contacts within target companies
Understanding of F&A or accounting services.
