Ways of Working: Employees will work from the job location (Bangalore). Field
salesmandatory.
About the team:
Swiggy Dineout is building India’s largest dining out platform that processes
more than 100M diners for its partner restaurants across its network for 21000
restaurants in 34 cities and growing. We are striving to augment our consumer
promise of enabling unparalleled convenience by helping diners explore
restaurants across all categories - from QSRs, cafes, casual dining, premium,
fine dining and more and offer the widest range of offers on restaurant bills
through easy payments on the app. We are on a mission to change the way India
dines out. If you are a foodie and equally passionate to redefine the
experience of dining out, join our team to be a part of the Swiggy ride!
Dineout is present in 34 cities across India and we have partnerships with
more than 21,000 restaurant partners where users can save upto 40% on their
dining bills when they pay their restaurant bills using the dineout feature on
the Swiggy app Using the Dineout feature on the Swiggy app, users can discover
and avail the best deals and discounts at restaurants, cafes, bars, and pubs in
their city. Users can search for their favourite restaurants based on various
parameters such as cuisine, location, price range, and availability.
For customers, our vision is to become their default app for all their
dining-out occasions. We intend to do so by building a full stack solution for
them to discover restaurants they might like, make a table reservation, make
payment, and avail the best discounts/value across restaurants.For restaurants,
our vision is to become their de facto platform of choice to grow their dine-in
business. We aspire to do so by becoming the most cost-efficient marketing
channel for them to build their brand, drive demand and acquire & engage
customers.
Role Summary -
The role holder is expected to onboard and build relationships with 100-120
partner accounts in the given territory to grow the Dine-out business and
service offerings and generate Gross Merchandise Value (GMV). The exact number
of partners and revenue targets will be based on the India 1 and India 2
markets and specific geographies assigned.
Responsibilities -
Account & Partner Relationship Management
* Onboard new accounts by explaining the requirements to the partners and
coordinating with internal stakeholders
* Achieve revenue targets by onboarding partner on ads
* Meet the existing partners periodically and ensure the Restaurant Display
Page(RDP) content is correct and image coverage is high
* Make persuasive presentations on the benefits and goodness of Dine Out
plans & promotions for month-on-month growth and ensure partners invest
consistently.
* Execute growth forward activities such as offer alignments, marketing
operations alignments, etc. to ensure go live on events and activities as
planned.
* Resolve issues such as 'diner denied payout' and ensure seamless
transactions for customers and partners at the restaurants
* Prepare the growth plans for each account being managed and gather
competitor action insights.Data Interpretation & Business Performance
Management:
* Filter relevant data from the restaurant-facing dashboard and explain the
key performance metrics to the partner.
* Seek necessary support or actions from the partner to ensure the right RDP
view, enabling conversions and business growth.
* Stay updated on the partner's investment in competition through
observations at the point of sale, conversations with the partner and
competition sales teams, delivery persons, etc.
* Ensure partner investments are equal or higher than the competition with
respect to discounts, commissions, and advertisements by highlighting relevant
inferences from the dashboard and explaining the gains/benefits to the partner.
Interaction with Stakeholders:
* Interact with partner support (discount change, Restaurant Display page,
etc.), sales operations (competition comparison data, or any ongoing festival
data, etc.), and finance team ( reconciliation of payouts, queries on GST, etc,
amount not credited to partner accounts, etc.).
Functional Competencies:
* Understand Dine Out offerings and gain clarity on growth levers.
* Knowledge of basic metrics such as operating hours of restaurants, ADs
revenue per order (Ads RPO), Commission Revenue per order, and its constituents
such as Average Order Value (AOV)
* Elements of data dashboards, such as CMS/PowerBi/Compass/Salesmate
* Understanding of Conversion Funnel - Advanced Level Week Wise /Month
Wise/Day Wise transactions across accounts, denial rates, supply metrics vs
competition.
Desired Skills :
* Knowledge of e-commerce activities or how the food industry works.
* Confident, Pleasing, and a go-getter personality
* Good communication skills in English & Effective local language skills are
mandatory
* Understanding of the local area is required.
* Field sales is a mandatory requirement
* Should have basic numerical skills (Eg. growth degrowth)
* Good Negotiation and influencing skills
* Self-motivated and driven by targets.
* Knowledge of MS Office or a similar suite is a plus.
We are an equal opportunity employer and all qualified applicants will
receive consideration for employment without regard to race, colour, religion,
sex, disability status, or any other characteristic protected by the law.
