Public Relations & Corporate Communications Specialist

Job description Job Title : Public Relations & Corporate Communications Specialist Location : Calcutta (Client-based Role) Experience : 6-8 Years Job Description We are seeking a dynamic and experienced Public Relations & Corporate Communications Specialist to join our team, working closely with our prestigious client. The role involves managing PR activities, publishing articles in coordination with editors, and increasing participation in industry associations such as CII, FICCI, and Nasscom. The ideal candidate will collaborate with the communications team and leadership to translate ideas into impactful marketing materials. Key Responsibilities PR Strategy and Execution : Develop and execute comprehensive PR strategies to enhance the visibility and reputation of IIM Calcutta (client). Collaborate with editors and journalists to publish articles, op-eds, and other thought leadership content. Build and maintain relationships with media professionals to ensure positive coverage. Content Creation and Marketing : Work with the communications team to brainstorm ideas and translate concepts into marketing collateral, including press releases, articles, newsletters, and presentations. Ensure all content aligns with Customer's brand voice and strategic objectives. Industry Association Engagement : Increase engagement with key industry associations such as CII, FICCI, Nasscom, and other relevant forums. Plan and execute IIM Calcutta’s (client) participation in industry events, conferences, and seminars. Develop strategic partnerships to enhance the institute’s visibility in the business and academic community. Media Relations : Build and sustain relationships with key editors and media outlets to ensure frequent coverage of client IIM Calcutta’s initiatives and achievements. Prepare and distribute press materials and respond to media inquiries. Leadership and Collaboration : Collaborate with the internal communications team and senior leadership to generate ideas and develop content strategies. Act as a key point of contact for all public relations activities with external stakeholders. Required Skills and Qualifications Experience : 6-8 years of experience in Public Relations, Corporate Communications, or Media Relations, ideally working with educational institutions or clients in the corporate sector. Media Relations : Strong network with editors and media professionals; experience in pitching articles and publishing thought leadership pieces. Industry Knowledge : Familiarity with working with industry bodies such as CII, FICCI, Nasscom, and similar associations. Content Creation : Excellent writing, editing, and communication skills with experience in developing marketing collateral. Collaboration : Ability to work closely with internal teams, leadership, and external partners to deliver effective communication strategies. Strategic Thinking : Strong ability to align PR efforts with business and brand goals. Preferred Qualifications Experience working with educational or business institutions. Proven ability to manage multiple projects and meet deadlines. Strong analytical and problem-solving skills. How to Apply : Interested candidates should submit their resume and a portfolio of previous PR and communications work. What We Offer: Competitive salary based on experience and skills. Opportunities for professional development and learning. A dynamic, collaborative, and growth-focused work environment. Flexibility in working with global teams and prestigious clients. Apply today  to join the growing team at WEBSTEP Technologies. Important Notice: WEBSTEP Technologies  does not partner with any recruitment agencies or individuals who demand money in exchange for job offers. If you receive an employment offer claiming to be from  WEBSTEP Technologies  that requires payment, please be aware that this is fraudulent, and we are not responsible for any such activity. Only offers made  directly by WEBSTEP  are legitimate. Any person or entity asking for money in return for a job offer is not authorized to represent us.  WEBSTEP Technologies  reserves the right to take legal action against such individuals or organizations engaging in fraudulent recruitment practices. If you encounter any suspicious job offers, please report them immediately to our  HR Department  at hr@webstep.in. Job Types: Full-time, Permanent Pay: ₹480,000.00 - ₹800,000.00 per year Benefits: Flexible schedule Provident Fund Schedule: Day shift Morning shift