Marketing Executive - Dehradun

Job Title: Marketing Executive Location: Dehradun, Uttarakhand Experience: 1–4 Years Employment Type: Full-time About Toprankers Toprankers is one of India’s leading education companies, helping students prepare for top exams like CLAT, CAT, IPMAT, Judiciary, CUET, and other career-focused programs through high-impact offline and online learning ecosystems. Role Overview We are looking for a highly energetic and execution-oriented Marketing Executive to strengthen Toprankers’ on-ground presence in Dehradun. The role focuses on school and college outreach, lead generation, local marketing activities, and relationship building with educational institutions. This is a field-intensive role requiring strong communication skills, ownership mindset, and local area familiarity. Key Responsibilities School & College Outreach Build and maintain strong relationships with schools, colleges, coaching institutes, and education counselors Conduct regular visits to schools and colleges for: Seminars, workshops, and career guidance sessions Branding activities and student engagement drives Coordinate with academic teams for demo classes and counselling sessions On-Ground Marketing & Lead Generation Execute local marketing campaigns including: Flyers, standees, posters, and banner placements Event marketing, education fairs, and student meets Generate high-quality student leads and ensure timely handover to the counselling team Track daily outreach activity and conversions Brand Visibility & Partnerships Identify and activate local partnerships (hostels, libraries, cafes, PGs, bookstores, etc.) Ensure Toprankers’ brand presence is strong across key student hotspots in Dehradun Represent Toprankers professionally in all external interactions Reporting & Coordination Maintain outreach reports, lead data, and activity trackers Coordinate closely with Centre Head, counselling, and central marketing teams Provide market insights, competitor activity, and student feedback Desired Candidate Profile Experience: 1–4 years in field marketing, education sales, or institutional outreach Mandatory: Own two-wheeler (bike) with valid license Strong local network with schools and colleges in Dehradun is a big plus Excellent communication skills (Hindi required; basic English preferred) Comfortable with extensive fieldwork and daily travel Highly disciplined, self-driven, and result-oriented What We Look For Strong execution mindset – ability to get things done on ground High energy, resilience, and comfort with targets Professional conduct and student-first attitude Willingness to work weekends during events and peak admission seasons What We Offer Fixed salary + performance-based incentives Opportunity to work with a nationally recognised education brand High ownership role with direct impact on centre growth Learning exposure across marketing, admissions, and student engagement