Blackbaud is seeking a talented Internal Communications & Marketing Specialist to join our team in Hyderabad, India. This role is integral to strengthening our employer brand, driving employee engagement, and ensuring clear, consistent communication across all internal channels. The ideal candidate will have a passion for storytelling, a strategic mindset, and the ability to build meaningful connections with diverse stakeholders.
As an Internal Communications & Marketing Specialist, you will play a pivotal role in shaping Blackbaud’s identity as an employer of choice in India.
You’ll
have the opportunity to drive impactful communication strategies, foster a strong organizational culture, and make a meaningful difference in our employees’ experience. If you are a proactive communicator with a passion for branding and engagement, we invite you to apply and be part of our dynamic team.
What
you’ll
do:
Develop and implement internal communication strategies that align with Blackbaud’s local
objectives
and global vision
.
Champion the Employee Value Proposition (EVP) by
developing and
highlighting success stories, achievements, and company culture through various communication channels.
Create engaging content for
internal communication channels (
newsletters, email campaigns, intranet updates, and leadership communications
, etc.)
to inform and inspire employees.
Collaborate with HR, Talent Acquisition, Administration, and Business Heads to ensure cohesive messaging and effective rollout of initiatives.
Support the execution of employer branding campaigns,
leveraging
social media, internal events, and digital platforms to enhance awareness and engagement.
Monitor and analyze communication effectiveness using analytics tools, providing insights and recommendations for continuous improvement.
Coordinate with external partners and agencies for campaign development and execution as needed.
Assist
in planning and executing CSR and employee engagement initiatives to foster a positive workplace environment.
What
you’ll
bring:
5
+ years of experience in employer branding, marketing, or communications, preferably in a tech or GCC environment.
Proven
track record
of building and executing employer branding strategies.
Strong storytelling, content creation, and campaign management skills.
Experience with social media platforms, analytics tools, and branding technologies.
Excellent collaboration and stakeholder management abilities.
Familiarity with Indian talent market dynamics and cultural nuances.
Experience working with external branding partners or agencies.
Exposure to CSR or employee engagement initiatives.
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Blackbaud powers social impact through purpose‑driven technology and responsible AI. Guided by our
Intelligence for Good®
vision, we’re building a culture where innovation, trust, and human expertise come together to help organizations make a greater difference in the world.
Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
