Executive – Creator Partnerships

About Ugaoo Ugaoo is India’s leading gardening and home-grown lifestyle brand, building a deeper connection between people and plants. What started as a horticulture-first business has evolved into a full-stack D2C ecosystem, with our website serving as a key growth engine where customers across the country discover plants, gardening essentials, and plant care solutions. Alongside our D2C platform, Ugaoo also reaches customers through select offline (Retail, Corporate Gifting, Services & Maintenance) and marketplace channels. As we continue to scale, our focus remains on building a category-defining brand that makes gardening accessible, enjoyable, and aspirational for modern consumers. Role Overview We are looking for a detail-oriented Executive – Creator Partnerships to support the execution of influencer campaigns while building a strong and consistent pipeline of creators. This role will be critical in identifying the right creators, coordinating end-to-end execution, and ensuring smooth delivery of campaigns across platforms Key Responsibilities Creator Sourcing & Pipeline Management Continuously identify and onboard relevant creators across platforms (Instagram, YouTube, etc.) Build and maintain a strong, updated pipeline of creators across categories and budgets Track creator databases, outreach status, and past performance Creator Outreach & Coordination Reach out to creators, initiate conversations, and manage day-to-day communication Share briefs, align on deliverables, timelines, and expectations Campaign Execution & Logistics Coordinate end-to-end execution with creators—from onboarding to content delivery Manage logistics including product dispatch, follow-ups, content timelines, and approvals Ensure campaigns are executed as per defined deliverables and timelines Content Alignment Support in sharing briefs and scripts with creators and ensure adherence to brand guidelines Coordinate feedback and revisions with creators Tracking & Reporting Maintain trackers for campaigns, creators, and deliverables Support in tracking basic performance metrics and campaign status Key Skills & Experience 2–3 years of experience in influencer marketing / social media / digital marketing Strong understanding of social media platforms and creator ecosystem Highly organized with strong follow-up and coordination skills Good communication and relationship management abilities Ability to manage multiple creators and campaigns simultaneously Proactive and execution-focused mindset Join us, and help shape the future of gardening and grow with us, because Plants Grow People.