JOB TITLE: Director Product Management
LOCATION: Bangalore'
JOB SUMMARY:
You will lead the product strategy for a new monetization initiative around short-form, focusing on converting free viewers into paying subscribers. You own the entire conversion funnel—from free-to-paid paywall strategy, payment flows, pricing optimization, and subscriber retention mechanics. This role combines deep product intuition with data-driven rigor. You will balance user acquisition, conversion rate optimization, and lifetime value maximization. You'll collaborate closely with Growth, Content, Design, Data Science, and Engineering teams to execute a product roadmap that drives sustainable subscription growth. This is an IC role with high ownership. As the initiative scales, you may lead a small PM team.
