Company Overview:
We are a leading provider of business process outsourcing and technology solutions. With a focus on delivering high-quality services and solutions to clients worldwide, Phykon combines industry expertise with cutting-edge technology to drive business growth and efficiency. Visit
Phykon.com
for more details.
Job Title:
Digital Marketing Specialist
Location:
Bangalore, India(Remote/Hybrid/In Office)
Job Type:
Full-time
Responsibilities:
Develop and implement digital marketing strategies to enhance the online presence and brand awareness of Phykon.
Manage and optimize digital marketing campaigns across various channels, including social media, email, SEO, and PPC.
Create engaging content for digital platforms, including blogs, social media posts, and website content.
Monitor and analyze website traffic and campaign performance using analytics tools.
Collaborate with the design and content teams to create visually appealing and impactful marketing materials.
Stay updated with the latest digital marketing trends and best practices.
Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
Generate regular reports on digital marketing activities and outcomes.
Qualifications:
Bachelor’s degree in Marketing, Digital Marketing, or a related field.
Proven experience in digital marketing, preferably in the IT/BPO industry.
Proficiency in digital marketing tools and platforms, including Google Analytics, AdWords, and social media management tools.
Strong analytical skills and the ability to interpret data to drive marketing decisions.
Excellent written and verbal communication skills.
Creative thinking and problem-solving abilities.
