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CRM Campaign Manager

at IG

Bangalore, India Manager Posted 2026-04-25

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About this role

Job Title CRM Campaign Manager Job Description Job Description We’re IG Group. We are a FTSE100 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto. We are ambitious. Over 340,000 people already use our platforms. We’re global with offices in 18 countries and products in 16 regions. We’re hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers. We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth. We are seeking a CRM Campaign Manager to e xecute multi-channel CRM campaigns with technical precision, ensuring seamless delivery of personalized communications across the customer lifecycle.   Key Responsibilities:   Build and deploy email, push, SMS, and in-app campaigns in marketing automation platforms   Create dynamic content blocks, templates, and personalization logic   Implement segmentation queries and audience selection criteria   Set up A/B tests, control groups, and campaign measurement frameworks   QA campaigns across devices, clients, and markets before deployment   Troubleshoot campaign delivery issues and   optimize   technical performance   Maintain campaign calendar and coordinate with lifecycle marketing teams   Document technical processes and   maintain   campaign build standards   Requirements:   3-5   years experience   building campaigns in enterprise marketing platforms (Salesforce Marketing Cloud, Braze, Adobe Campaign, etc.)   Proficiency   with HTML/CSS for email and in-app messaging   Advanced knowledge of SQL for audience segmentation and data queries   Understanding of personalization engines and dynamic content logic   Expert-level detail orientation with strong QA and testing mindset   Ability to work efficiently in fast-paced environment with multiple simultaneous campaigns   Experience with   AMPscript , Liquid, or similar templating languages beneficial   Knowledge of multi-channel campaign coordination and calendar management   Understanding of compliance and regulatory requirements for email and mobile messaging   Number of openings 1

How to get this job at IG

  1. Don't rely on the portal. Cold applications for a role like CRM Campaign Manager land in a pile of hundreds. A direct, personalised message to the hiring manager or a referrer is the fastest way in.
  2. Find the right person. ResuMail surfaces the actual recruiters and hiring managers at IG — not a generic careers inbox.
  3. Send tailored outreach. ResuMail drafts an email personalised to your resume and this role, then paces and schedules sends so you stay out of spam.
  4. Follow up. One polite nudge after 5–7 days roughly doubles reply rates — scheduled for you.

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