About HealthAsyst
HealthAsyst® is an IT service and product company. It is a leading provider of IT services to some of the largest healthcare IT vendors in the United States. We bring the value of cutting-edge technology through our deep expertise in product engineering, custom software development, testing, large-scale healthcare IT implementation and integrations, on-going maintenance and support, BI & Analytics, and remote monitoring platforms. As a true partner, we help our customers navigate a complex regulatory landscape, deal with cost pressures, and offer high-quality services. As a healthcare transformation agent, we enable innovation in technology and accelerate problem-solving while delivering unmatched cost benefits to healthcare technology companies. HealthAsyst is now a Great Place to Work-Certified™ & our product has also been consistently recognized for high customer credibility by Gartner, Capterra etc.
Role Purpose
The Assistant Manager – Presales plays a critical
sales enablement and demo operations
role, acting as a bridge between
Sales, Business Development, Marketing, Product, Development, QA, and Vendors
. The role ensures that sales demos, collateral, tools, and workflows are always demo-ready, accurate, up to date, and aligned with revenue goals.
This position is
high-impact and accountability driven
, directly influencing sales pipeline conversion through flawless demo readiness, strong SDR support, and proactive coordination across teams.
Key Responsibilities
1. Marketing & Sales Collateral Support
Review and validate all
case studies, feature brochures, flyers, and prospect-facing marketing content
for accuracy and relevance.
Coordinate with Product and Development teams to source
latest product screenshots
for marketing, events, webinars, and sales decks.
Update and maintain
sales and product presentations
with the latest features and workflow changes.
Manage periodic approval and renewal of
integration flyers
, ensuring written sign-offs from stakeholders.
2. Business Development & SDR Support
Review and support
agreements, proposals, and amendments
in coordination with Business Development.
Manage and oversee
SDR operations
, including:
Reviewing email sequences, messaging templates, and outreach content
Creating and monitoring lead generation calendars
Planning nurture and re-engagement campaigns for dormant opportunities
Coordinating with Marketing to avoid database overlap across campaigns
Own and publish
pipeline reports
, including hot/open lead status, opportunity conversions, and SDR lead trackers.
Ensure all
SDR sales requirements
are fulfilled on time.
3. Sales Support & Knowledge Assets
Coordinate with Development teams to obtain
latest screenshots and feature updates
for sales use.
Biannual updates of core
sales presentations
.
Maintain, review, and refresh critical sales assets annually, including:
Specialty standard workflows
Integrated EHR sales decks (Intergy, athenaOne, Veradigm, Cerner)
Assessment and scoring workflows
Standard form and PDF repositories
4. Sales Demo Preparation & Execution (Critical Responsibility)
Own
end-to-end sales demo readiness
, ensuring systems are fully functional, stable, and tested ahead of every demo.
Coordinate with QA, Development, CA Support, and Product teams to identify and mitigate any demo-impacting changes.
Understand demo focus areas from Sales/BD and thoroughly test demo environments at least
2 days in advance
.
Ensure
SSO mapping
, patient setup, and demo scenarios are configured correctly across EHRs.
Escalate recurring issues formally to Development, maintaining proper documentation and leadership visibility.
Share
pre-demo test reports
with Sales and BD and ensure stakeholders are informed of any risks.
Be fully
accountable for demo sanity
, recognizing demos as a key driver of sales pipeline success.
5. Sales Demo Upgrades & Enhancements
Ensure the latest product versions are available and tested in sales demo environments.
Coordinate upgrade timelines with Sales, BD, and Product teams based on upcoming prospect calls.
Execute, document, and communicate demo upgrade testing results within
24 hours
.
Track, follow up, and log all demo-related issues post-upgrade for closure and auditability.
6. New Workflow & Assessment Enablement
Assess feasibility of new demo requirements in collaboration with Development.
Conduct cross-EHR testing of new workflows or assessments.
Present new capabilities internally and create
PPT documentation
for Sales and BD consumption.
7. Sales Demo Maintenance
Conduct
quarterly health checks
of demo dashboards and environments.
Maintain accurate records of EHR mappings, fields, and configurations.
Test demos using both
new and existing patients
to ensure reliability.
8. Vendor & Tool Ownership Management
Oversee vendor-related operational ownership, including hardware orders and portal access.
Good to Have:
Manage ownership transitions and ensure historical continuity for tools such as:
DocuSign
Zoho CRM
RingCentral
Demo credential repositories and sandbox environments
Stakeholder Management
Internal: Sales, Business Development, Marketing, Product, Development, QA, Support
External: EHR Vendors, Platform partners
Key accountability stakeholders: Sales Leadership, Business Leadership
Skills & Competencies
Functional Skills
Strong understanding of
sales cycles, demos, and pipeline management
Experience with
healthtech / EHR-integrated products
(preferred)
Ability to translate technical workflows into sales-friendly narratives
Strong documentation, reporting, and stakeholder communication skills
Behavioral Competencies
High ownership and accountability
Excellent cross-functional coordination
Detail-oriented with strong problem-solving ability
Ability to work under tight timelines and high demo pressure
Proactive, structured, and process-driven
Educational & Experience Requirements
Bachelor’s degree in business, Engineering, Life Sciences, or related field
6–9 years of experience
in Business Development Support, Sales Enablement, Product Operations, or Demo Management
Prior experience working closely with Sales and Product teams is highly desirable
What you will get:
Bi-Annual Salary Reviews
Flexible working hour
Three Day Hybrid Model
Market competitive pay
GMC (Group Mediclaim)
: Provides Insurance coverage of Rs. 3 lakhs + a corporate buffer of 2 Lakhs per family. This is a family floater policy, and the company covers all the employees, spouse, and up to two children
Employee Wellness Program
- HealthAsyst offers unlimited online doctor consultations for self and family from a range of 31 specialties for no cost to employees. And OPD consultations with GP Doctors are available in person for No Cost to employees
GPA (Group Personal Accident)
: Provides insurance coverage of Rs. 20 lakhs to the employee against the risk of death/injury during the policy period sustained due to an accident
GTL (Group Term Life)
: Provides life term insurance protection to employees in case of death. The coverage is one time of the employee’s CTC
Employee Assistance Program
: HealthAsyst offers
complete
confidential
counselling services to employees & family members for mental wellbeing
Sponsored upskills program
: The company will sponsor up to 1 lakh for certifications/higher education/skill upskilling.
Flexible Benefits Plan
– covering a range of components like
· National Pension System.
· Internet/Mobile Reimbursements.
· Fuel Reimbursements.
· Professional Education Reimbursement
